According to the game consumer market overview released by DFC Intelligence (DFC for short) this week, there are currently 3.7 billion gamers worldwide.
This means that the global game audience scale is close to half of the world's population, however, DFC also points out that there is a clear difference between the "game audience" and "real game consumers" at the same time. The number of core game consumers only accounts for About 10% of 3.7 billion. Additionally, this 10% needs to be further subdivided to specify the real target consumer market of specific game product categories.
DFC indicates there are roughly 300 million "hardware-driven consumers" worldwide who buy consoles or PCs specifically for gaming. The DFC survey also shows that among the "hardware-driven consumers" group, "console game consumers" are mainly concentrated in North America and Europe. Compared with console and PC game consumer groups, mobile game consumer groups are almost all over the world, and DFC believes that they "better represent the core consumers of the global game market."
"Upgrading the 'phone-only gaming consumer' to the 'console or PC gaming consumer' (hardware-driven consumer) is a significant consumer market expansion opportunity for game companies," the DFC noted. However, DFC shows it won't be easy. As a result, most game companies primarily focus on core consumers. Once an opportunity arises, they will take all to expand their console or PC game business and increase the proportion of "hardware-driven consumers" with the strongest purchase will ... "
As an outstanding partner of the world's top game developers, Sheer Game has always been committed to providing customers with the best game solutions and helping game developers to achieve the ultimate cool game outcome. Sheer Game firmly believes that only by following up and grasping the new developments in the global game industry in real-time can it realize its technology update more quickly and better serve every Sheer Game’s client.
Post time: Apr-21-2023
